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Generation Alpha Born 2013–2024

How old is Gen Alpha?

Gen Alpha was born from 2013 to 2024, which means its members are currently aged between 1 and 13.

Ages current as of August 8, 2026 · Following Pew's Gen Z endpoint of 2012; the originator of the name, McCrindle, uses 2010–2024.

Generation Alpha has never known a world without touchscreens, streaming, or voice assistants — the oldest were born the year the smartphone turned six. They started school in masks, learned fractions from YouTube, and will be the first generation raised alongside conversational AI. Nearly every Alpha is the child of a Millennial or Gen Z parent, which is why marketers call them 'mini Millennials.'

Quick facts

Birth years
2013–2024
Ages in 2026
1 to 13 years old
Generation before
Generation Z (1997–2012)
US population
≈50 million US estimates run 48–51 million and rising as the last Alphas are counted; globally they're projected to be the largest generation ever, at nearly 2 billion.
Where the name comes from
Coined by Australian researcher Mark McCrindle after a 2008 naming survey. Having run out of Latin alphabet at Z, he jumped to the Greek one — not a return to the old, he argued, but the start of something new: the first generation born entirely in the 21st century.
Also known as
Alphas · iPad kids · mini Millennials

Famous members of Gen Alpha

Every one of them born between 2013 and 2024.

  • Prince George

    b. 2013

    Royalty

    Third in line to the British throne; Gen Alpha's most famous member since birth

  • North West

    b. 2013

    Internet culture

    Kim Kardashian and Kanye West's eldest — famous before she could walk

  • Princess Charlotte

    b. 2015

    Royalty

    The spare-to-the-heir with the viral side-eye

  • Prince Louis

    b. 2018

    Royalty

    Coronation scene-stealer, meme fixture

  • Stormi Webster

    b. 2018

    Internet culture

    Kylie Jenner's daughter; had a branded merch line by age two

  • Archie Mountbatten-Windsor

    b. 2019

    Royalty

    Harry and Meghan's son, raised in California

The culture that raised them

Movies

  • Frozen II2019The sequel their older siblings' Frozen obsession demanded
  • Encanto2021We don't talk about Bruno — except constantly, everywhere
  • The Super Mario Bros. Movie2023A billion-dollar bridge between their games and their screens

TV

  • Bluey2018The Australian heeler pup that parents watch on purpose
  • Cocomelon2006The YouTube juggernaut that defined toddler screen time
  • Paw Patrol2013Emergency services, privatized and adorable, since the year Alpha began

Music

  • 'Baby Shark'2016Pinkfong's earworm became the first YouTube video ever to pass 10 billion views
  • KIDZ BOP2001Pop hits, sanitized — the minivan soundtrack of the Alpha childhood
  • Taylor Swift (inherited)2023The Eras Tour was many Alphas' first concert, friendship bracelets included

Books

  • Dog Man2016Dav Pilkey's supra-canine officer rules the elementary bookshelf
  • Diary of a Wimpy Kid (still)2007Third generation of readers and counting

You probably didn't know

The non-obvious markers — the stuff only Gen Alpha remembers.

  • They're younger than the iPad

    The iPad launched in 2010 — before every US Gen Alpha birth. The 'iPad kid' epithet isn't an insult so much as a birth certificate.

  • 'Skibidi' is their first native slang

    Skibidi Toilet, a surreal YouTube series launched in 2023, spawned the first slang wave that belonged to Alpha alone — to the bafflement of everyone older.

  • Recess happens on Roblox

    For Alphas, Roblox isn't a game but a place — where friendships, fashion, and playground economics happen after school.

  • Masked kindergarten was normal

    Alphas born 2014–2016 started school during COVID protocols; for many, their first classmates' faces were half-hidden.

  • They've never asked a question a speaker couldn't answer

    Siri predates all of them (2011), and smart speakers arrived before most could talk — 'just ask' is their default relationship with information.

The events that shaped Gen Alpha

  1. The streaming childhood begins

    Alpha's first birth year was also the year Netflix released its first original series — they've never known appointment television.

  2. COVID-19 pandemic

    The defining disruption of the Alpha childhood: closed schools, remote kindergarten, and masked classrooms.

  3. ChatGPT launches

    Conversational AI arrived November 30, 2022, when the oldest Alphas were nine — homework has never been the same.

  4. Schools push back on phones

    A wave of US states moved to restrict phones in classrooms — the first big policy fight over the Alpha attention span.

What things cost when the median Alpha was born

No Gen Alpha has turned 25 — the first will in 2038. So this compares prices from 2018, the year the generation's median member was born, with today.

Median home price

▼5% in real terms since 2018

2018 annual average
$325,275
In today's dollars
$432,589
Q2 2026
$410,700

Median sales price of houses sold in the US (Census/HUD via FRED).

Median household income

▼0% in real terms since 2018

2018
$63,180
In today's dollars
$84,024
2024 (latest available)
$83,730

US median household income (Census Bureau via FRED).

A dozen eggs

▼8% in real terms since 2018

2018 annual average
$1.74
In today's dollars
$2.31
June 2026
$2.14

Grade A large eggs, US city average (BLS average price data).

A gallon of gas

▲15% in real terms since 2018

2018 annual average
$2.74
In today's dollars
$3.64
June 2026
$4.20

Unleaded regular, US city average (BLS average price data).

A year of college tuition

▼20% in real terms since 2018

2018–19 school year
$9,212
In today's dollars
$12,251
2022–23 (latest NCES year)
$9,750

Average tuition and required fees, public four-year institutions (NCES).

Inflation adjustment uses BLS CPI-U annual averages (latest published month: 2026-06). Sources for every figure are listed in the sources section below.

Frequently asked questions

What years are Gen Alpha?

Generation Alpha runs from about 2013 to 2024 in most US usage (following Pew's Gen Z cutoff of 2012). McCrindle Research, which coined the name, uses 2010–2024.

How old is Gen Alpha in 2026?

In 2026, Gen Alpha ranges from 1 to 13 years old — toddlers through young teenagers.

Why is it called Generation Alpha?

The alphabet ran out at Z, so researcher Mark McCrindle turned to the Greek alphabet — signaling a fresh start for the first generation born entirely in the 21st century, rather than a return to A.

Is 2012 Gen Z or Gen Alpha?

Under the Pew-aligned convention this site uses, 2012 is the last Gen Z year and Alpha starts in 2013. Under McCrindle's definition, 2012 falls inside Alpha (2010–2024). It's the fuzziest boundary in the whole chart.

What generation comes after Gen Alpha?

Generation Beta, beginning with 2025 births. Before Alpha comes Generation Z, born 1997–2012.

Will Gen Alpha be the biggest generation?

Globally, yes — McCrindle projects nearly 2 billion Alphas worldwide, the largest generation in history. In the US they number roughly 50 million.

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Sources

Every fact on this page is verified against the sources below; each entry in the underlying data file carries per-fact source references.

  1. Generation Alpha — Encyclopaedia Britannica
  2. Generation Alpha — Wikipedia
  3. Understanding Generation Alpha — McCrindle Research
  4. Welcome Gen Beta — McCrindle Research
  5. Generation Beta — Wikipedia
  6. What the Statistics Say About Generation Z — Annie E. Casey Foundation
  7. Where Millennials end and Generation Z begins — Pew Research Center
  8. How Every Generation of the Last Century Got Its Nickname — TIME
  9. Generation Alpha Statistics 2026 — DemandSage
  10. Gen Alpha Statistics in US 2026 — The World Data
  11. Prince George of Wales — Wikipedia
  12. Prince George of Wales — Encyclopaedia Britannica
  13. Kim Kardashian — Wikipedia
  14. Kim Kardashian — Encyclopaedia Britannica
  15. Princess Charlotte of Wales — Wikipedia
  16. Princess Charlotte of Wales — Encyclopaedia Britannica
  17. Prince Louis of Wales — Wikipedia
  18. Prince William, prince of Wales — Encyclopaedia Britannica
  19. Kylie Jenner — Wikipedia
  20. Kylie Jenner — Encyclopaedia Britannica
  21. Archie Mountbatten-Windsor — Wikipedia
  22. Meghan, duchess of Sussex — Encyclopaedia Britannica
  23. Frozen II — Wikipedia
  24. Frozen — Encyclopaedia Britannica
  25. Encanto — Wikipedia
  26. Encanto — Encyclopaedia Britannica
  27. The Super Mario Bros. Movie — Wikipedia
  28. Mario — Encyclopaedia Britannica
  29. Bluey (2018 TV series) — Wikipedia
  30. Bluey — Encyclopaedia Britannica
  31. Cocomelon — Wikipedia
  32. YouTube — Encyclopaedia Britannica
  33. Paw Patrol — Wikipedia
  34. Nickelodeon — Encyclopaedia Britannica
  35. Baby Shark — Wikipedia
  36. First YouTube video to reach 10 billion views — Guinness World Records
  37. Kidz Bop — Wikipedia
  38. Pop music — Encyclopaedia Britannica
  39. The Eras Tour — Wikipedia
  40. Taylor Swift — Encyclopaedia Britannica
  41. Dog Man — Wikipedia
  42. Dav Pilkey — Encyclopaedia Britannica
  43. Diary of a Wimpy Kid — Wikipedia
  44. Jeff Kinney — Encyclopaedia Britannica
  45. iPad — Wikipedia
  46. Skibidi Toilet — Wikipedia
  47. Roblox — Wikipedia
  48. Roblox — Encyclopaedia Britannica
  49. Impact of the COVID-19 pandemic on education — Wikipedia
  50. Siri — Wikipedia
  51. House of Cards (American TV series) — Wikipedia
  52. Netflix — Encyclopaedia Britannica
  53. COVID Was Declared a Global Pandemic on March 11, 2020 — NBC San Diego
  54. The Coronavirus Spring: The Historic Closing of U.S. Schools — Education Week
  55. ChatGPT — Wikipedia
  56. ChatGPT — Encyclopaedia Britannica
  57. Mobile phone use in schools — Wikipedia
  58. Cellphone Bans in Schools — Education Week
  59. Median Sales Price of Houses Sold for the United States (MSPUS) — Census/HUD via FRED, St. Louis Fed
  60. Median Household Income in the United States (MEHOINUSA646N) — Census via FRED, St. Louis Fed
  61. Income, Poverty and Health Insurance Coverage in the United States: 2024 — US Census Bureau
  62. Average Price: Eggs, Grade A, Large (APU0000708111) — BLS via FRED, St. Louis Fed
  63. Average Price: Gasoline, Unleaded Regular (APU000074714) — BLS via FRED, St. Louis Fed
  64. Average undergraduate tuition and fees (Table 330.10) — National Center for Education Statistics